Distribution Bootcamp · Edition 1 Live · 4 sessions

Get customers without ads.

Distribution Bootcamp is for B2C founders who need customers and don't want to rely on paid ads, whether you're at the idea stage or already have a product. Understand the whole growth engine, pick 1–2 channels, and leave ready to act.

Nov 23, 24, 30 & Dec 1 · 2026 · Mon & Tue · 7:00 AM Mexico City · 2:00 PM CET (Berlin) 4 × 90 min · 6 hours total
Reserve my spot

Early bird with code GROWTHEARLY

Why this bootcamp

Paid ads are a rented audience. Distribution you build is yours.

Most B2C founders try a bit of everything, a few posts, a newsletter, some boosted ads, and nothing compounds. Spend stops, customers stop.

This bootcamp gives you the full picture of how customers find, trust, and buy from you, then helps you commit to the 1–2 channels that fit your buyers and actually run them.

No product yet? Start with demand validation: test your idea with potential buyers, build a waitlist, or pre-sell an offer before you build. Distribution starts before launch.

Four live sessions. One growth engine you can run solo.

What you'll walk away with

Leave with a growth engine, not just notes.

A channel decision

Know exactly which 1–2 channels match your ICP, and which to ignore.

A content engine

A founder-led content system you can run solo with AI tools.

A search footprint

An SEO + AEO plan built to get you found by people and AI assistants.

A conversion path

Lead magnet, welcome sequence and the metrics that turn attention into buyers.

Vanessa Wachtmeister, bootcamp instructor

800K

followers

3x

founder

Founding

Amela member

Meet the instructor

Vanessa Wachtmeister

Senior Product Manager at Expedia by day, travel influencer by night.

3x founder of Wander Onwards, NEARFAR and Ausland App. Wander Onwards grew to over 800,000 people, a community built around international mobility, personal finance and life abroad.

She's now leveraging that audience to scale NEARFAR, a platform helping professionals navigate modern careers while living and working internationally.

Vanessa started her career in growth and marketing in China and the United Kingdom, then pivoted into Product Management in Germany, specializing in developer experience, API tools and GenAI products.

Proof of conceptAug → Oct

0 → 6,000 users

How Vanessa scaled NEARFAR in three months, with no ads.

Launch
Aug
~2.5K
Sep
6K
Oct

The shift

From renting attention to owning distribution.

Boosting posts and hoping
Distribution-first thinking from day one
Being everywhere, winning nowhere
1–2 channels matched to your buyers
Random content when you have time
One long-form source feeding every format
Invisible to search and AI answers
Answer-first pages that compound
Followers who never buy
A capture-and-convert path you can measure

Two tracks, one engine

Customers tomorrow vs. playing the long game

You don't have to wait for search to pay off. We run both tracks in parallel: fast, direct channels to get paying customers now, and compounding channels that keep growing later.

Customers tomorrowResults this week

Start conversations now

Direct outreach, communities, partnerships and DMs. Talk to potential buyers to validate demand, build a waitlist, or pre-sell if you're at the idea stage. If your product is ready, use those conversations to win your first customers while your content warms up.

Direct outreachCommunitiesPartnershipsDMs
Playing the long gameCompounds after ~1 month+

Build assets that keep working

SEO and AEO take at least a month to kick in. Start them now so search engines and AI answers send you customers on autopilot for years.

SEOAEOLong-form contentRepurposing

You don't need 10,000 followers to make $10,000.

Curriculum

Four sessions. One growth engine.

Every session runs the same rhythm: recap → teaching → live build → Q&A. At the idea stage, apply the same channels to validate demand, build a waitlist, or pre-sell before launch.

Edition 1 · Nov 23, 24, 30 & Dec 1, 2026 · 7:00 AM Mexico City · 2:00 PM CET (Berlin)

Get Customers Without Ads

4 sessions

Session 01 · Pick your channels

Where Your Buyers' Attention Lives

What we cover

  • Distribution-first thinking
  • Idea-stage demand validation: test your idea with potential buyers
  • Matching channels to your ICP
  • Picking 1–2 channels to win
  • The flywheel
  • The AI-citation test

You leave with

A channel map with your 1–2 committed channels

Who it's for

Built for B2C founders who'd rather earn attention than buy it.

This is for you if…

  • You're at the idea stage and want to validate demand, build a waitlist, or pre-sell before building a product
  • You're a B2C founder who needs customers now
  • You don't want your growth tied to an ad budget
  • You've tried posting "a bit of everything" and nothing stuck
  • You want a system you can run solo, with AI tools

Probably not for you if…

  • You're looking for a paid-ads playbook
  • You want theory without doing the work live
  • You sell purely enterprise B2B with long sales cycles

What makes it different

Not another marketing course.

Focus over everything

We help you commit to 1–2 channels instead of spreading thin.

Taught by an operator

Learn from a founder who grew an 800K-person audience without relying on ads.

Cohort + facilitator

Live feedback from a facilitator and founders working on the same problems.

Ready for AI search

Includes AEO and the AI-citation test, growth for how people search in 2026.

Fits a founder's week

6 hours across 2 weeks. Mondays and Tuesdays, 90 minutes each.

Pricing

Reserve your seat in Edition 1

Mon Nov 23, Tue Nov 24, Mon Nov 30 & Tue Dec 1, 2026, 7:00–8:30 AM Mexico City · 2:00–3:30 PM CET (Berlin). Masterclass coming soon.

Standard

$450$500

Early bird with code GROWTHEARLY

  • 4 live sessions (90 min each)
  • Live facilitator + founder cohort
  • Session recordings
Reserve your spot
Best value

Amela Members

$400$450

Members early bird (stacked)

  • 4 live sessions (90 min each)
  • Live facilitator + founder cohort
  • Session recordings
Reserve your spot
Amela Membership

A Better Price, and a Bigger Ecosystem Behind You

Amela members get $50 USD off this course.

Amela is a global membership for founders and aspiring founders who want to build with clarity, support, and real momentum, without having to do it alone.

As an Amela member, you get:

  • Specialized mentorship tailored to your stage (idea, MVP, or early traction)
  • Masterclasses with top operators, investors, and builders across tech, product, growth, and fundraising
  • A global network of women entrepreneurs across Europe & Latin America to learn from, collaborate with, and grow alongside

Member Pricing

Exclusive discount for Amela members

Member price$450$400USD

Early bird with code GROWTHEARLY. After early bird: $500 standard, $450 for members.

Apply to the Amela Membership

Get the course discount and join a global community of founders shipping real revenue.

If you're going to keep building beyond this cohort, the membership pays for itself fast, and gives you the operator network you'll need at the next stage.

FAQ

Questions, answered.

Edition 1 runs live on Mon Nov 23, Tue Nov 24, Mon Nov 30 and Tue Dec 1, 2026, from 7:00 to 8:30 AM Mexico City time (2:00–3:30 PM Berlin, 9:00–10:30 PM Beijing).

Stop renting customers. Start building distribution.

4 live sessions · Nov 23, 24, 30 & Dec 1, 2026 · 7:00 AM Mexico City · 2:00 PM CET (Berlin). Masterclass coming soon.

Reserve my spot