Inbound for my business
The Founder's LinkedIn ChallengePost like a founder,
Post like a founder,
not an influencer
A 4-week challenge for entrepreneurs who know LinkedIn matters but never post. Build your content pillars, post consistently, and turn it into pipeline, not vanity metrics.
Starts Wed, Nov 116 PM Berlin · 11 AM CDMX · 12 PM NYC
Join the challenge
$50 for members · $100 non-members
Live kickoffPost 2x a week with weekly promptsAccountability groupFeatured in and speaking at
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Meet Your Coach
Learn from a founder who built her presence while building a company
Anaís Cisneros, founder and CEO of Amela. She built her LinkedIn presence (15k followers) as a founder, not as an influencer chasing reach. Most LinkedIn coaches sell personal branding because that is their business. Hers is helping entrepreneurs grow.
What showing up brought her:
- Inbound for the business and credibility in her space
- Investor introductions and speaking invitations at respected companies
- Media coverage in Forbes, Telemundo and Deutsche Welle
This challenge is the exact system she uses.
What showing up on LinkedIn actually got me
as a founder, not an influencer
Credibility in my space
Introductions to investors
Speaking invitations at reputable companies
Media coverage
Built as a founder with a company to run. This is the presence I teach you to build, the kind that brings business, not just followers.
Why this isn't another personal-brand course
Every LinkedIn course out there is taught by someone whose actual business is personal branding. Their goal is to turn you into a content creator. I'm a founder. I built my audience while building a company, and I know posting has to earn its place against everything else on your plate. This is content for entrepreneurs who have a business to run, not for people who want to go viral.
Creator playbook vs Founder playbook
Creator playbook
- Post for reach
- Optimize for virality
- Followers as the goal
Founder playbook
- Post consistently with a clear strategy
- Reach the people who actually matter to your business
- Pipeline as the goal
Reach only counts if it's the right people. Otherwise it's a vanity metric that never touches your business.
This challenge is for you, if…
You're building a company and want LinkedIn to bring customers, investors and partners, not just likes
You know LinkedIn matters for your business but you post maybe twice a year
Every time you sit down to post you freeze, because you don't want to sound like an influencer
You've saved a hundred content ideas and executed none
Your profile still reads like a CV, not a founder building something
You need a deadline and people watching, or it won't happen
What you'll achieve
A LinkedIn profile that reads like a founder, not a résumé
Your content pillars: the lanes you post in, so you never stare at a blank page
A twice-a-week posting rhythm you can actually sustain
~8 posts published in 4 weeks, the start of a real habit
How to use AI to draft and post fast, so twice a week is realistic
We teach you how to…
Join the challenge- 01Find the balance between building your company and showing up online (founder, not influencer)
- 02Turn your profile into an asset that brings inbound
- 03Define your content pillars so posting is never a blank-page problem
- 04Post consistently twice a week without it eating your week
- 05Use AI to draft and post fast (shown live)
How the program works
Week 1 · Nov 11
Live class: get the full system
Founder-not-influencer framing, profile makeover, define your content pillars, and how to use AI to post fast.
Weeks 2 to 3
The habit engine
Twice-weekly prompts in the group. You post 2x a week, share in the group, and get peer support. No calls, just reps.
Week 4 · Nov 25
Live wrap
Celebrate the habit you built and where to take it next.
It's an accountability challenge. Join with a peer and keep each other posting.
Pricing
4-week sprint
Non-members
Open to any founder
$100 USD
Early bird $75 · until Oct 23
- Live kickoff class on Wed, Nov 11: 6 PM Berlin · 11 AM CDMX · 12 PM NYC (framing, profile makeover, content pillars)
- Weekly prompt for 3 accountability weeks
- Private WhatsApp group with peer support
- Live wrap session on Nov 25
- Tools demo to draft posts in minutes
4-week sprintBest value
Members
Half price inside Amela
$50 USD
Or join membership and pay $50
- Everything in the non-member ticket
- Half price entry ($50 instead of $100)
- Year-round Amela community and events
- Access to the rest of Amela's founder ecosystem
- Priority spot as cohort places fill
Amela Membership
A Better Price, and a Bigger Ecosystem Behind You
Amela members get $50 USD off this course.
Amela is a global membership for founders and aspiring founders who want to build with clarity, support, and real momentum, without having to do it alone.
As an Amela member, you get:
- Specialized mentorship tailored to your stage (idea, MVP, or early traction)
- Masterclasses with top operators, investors, and builders across tech, product, growth, and fundraising
- A global network of women entrepreneurs across Europe & Latin America to learn from, collaborate with, and grow alongside
Member Pricing
Exclusive discount for Amela members
Member price$100$50USD
Regular price for non-members: $100 USD.
Apply to the Amela MembershipGet the course discount and join a global community of founders shipping real revenue.
If you're going to keep building beyond this cohort, the membership pays for itself fast, and gives you the operator network you'll need at the next stage.
FAQ's
Find answers to your questions.